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Tactical Renovations Redesign

This project was done for a design class, I was tasked with doing a brand redesign for a company in need. I had to create a design brief, logo, and touchpoints. Tactical Renovations needed some help because their brand was a bit dated, and they needed some fresh new designs.

Deliverables

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Research

-Tactical Renovations specializes in Solid Surface

Fabrication, which is an acyclic-based material

that is pliable when heated. It is more resilient

than other surfaces and is repairable if

broken.

-They have two major competitors GRIFform

Innovations and Boulder Mills Inc. These two

companies also do Solid Surface Fabrication

though they are limited in what they can do.

-Tactical Renovations needed to create

deeper meaning in their brand and to create

consistency within their brand.

Meaning

Tactical Renovations wanted to emphasize that they do everything with precision and care. They want to help their customers get their dream homes at the best price possible. Their work with Solid Surface gives a unique and lasting creation.

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